Those annoying pop up ads
Posted: Sat Aug 16, 2014 10:15 am
Hate pop-up ads? So does the guy who created them.
Ethan Zuckerman worked for the webpage hosting site Tripod.com from 1994 to 1999, when it was struggling to develop a revenue model.
"Along the way," he writes in The Atlantic this week, "we ended up creating one of the most hated tools in the advertiser's toolkit: the pop-up ad."
The pop-up ad started as a solution to a complaint from a car maker upset that its banner ad was running on a page containing sexual content. Zuckerman wrote the code to launch ads in separate windows, laying the groundwork for what would become one of the Web's biggest nuisances.
http://money.cnn.com/2014/08/15/technology/pop-up-ads/index.html?hpt=hp_t2
Ethan Zuckerman worked for the webpage hosting site Tripod.com from 1994 to 1999, when it was struggling to develop a revenue model.
"Along the way," he writes in The Atlantic this week, "we ended up creating one of the most hated tools in the advertiser's toolkit: the pop-up ad."
The pop-up ad started as a solution to a complaint from a car maker upset that its banner ad was running on a page containing sexual content. Zuckerman wrote the code to launch ads in separate windows, laying the groundwork for what would become one of the Web's biggest nuisances.
http://money.cnn.com/2014/08/15/technology/pop-up-ads/index.html?hpt=hp_t2